13 Best Natural Concealers: Organic & Clean (2023)

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By Wildr Editor

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The world of clean beauty can be tricky to navigate, especially if you don’t know what you’re looking for. We’ve been there — testing out hundreds of products that claim to be good for your skin when they use toxic ingredients.

That’s why we’ve done the research for you and curated a list of the 13 best natural concealers that are not only organic and clean, but also pass the coverage check to hide those pesky dark circles, dark spots, and skin imperfections. Let's dive in!

What is a Concealer?

A concealer is a cosmetic product designed to cover and camouflage skin imperfections such as dark circles, blemishes, redness, and discoloration. It can also be used to highlight and contour the face, creating a more sculpted and defined appearance.

Concealers come in different forms, such as creams, liquids, sticks, and powders, and are available in a wide range of shades to match different skin tones.

The main purpose of a concealer is to even out skin tone and provide extra coverage where needed, helping to create a flawless and smooth complexion.

How do You Apply a Natural Concealer?

Here's a step-by-step guide on how to apply a natural concealer:

  1. Clean and prep your skin: Start with clean, freshly washed skin. Apply your regular skincare products, such as toner, serum, and moisturizer, and let them absorb into the skin. This step ensures a smooth and well-hydrated base for makeup application.
  2. Apply a primer (optional): If you use a primer, apply it before the concealer to help create a smooth canvas and improve the concealer's staying power. Allow the primer to settle on your skin for a few minutes before applying the concealer.
  3. Choose the right shade: Select a concealer shade that matches your skin tone or is one shade lighter if you want to brighten dark areas. If you're using the concealer to cover blemishes, redness, or discoloration, you may want to use a color-correcting concealer before applying your skin-matching shade.
  4. Apply the concealer: Use a small, flat brush, your fingertip, or a makeup sponge to apply the concealer. For under-eye circles, apply the concealer in a triangle shape, with the base under your eye and the tip towards your cheek. For blemishes, redness, or dark spots, dab a small amount of concealer directly onto the area.
  5. Blend: Gently blend the concealer into your skin using a makeup sponge, brush, or your fingertip. Use a patting or stippling motion rather than rubbing to avoid removing the concealer from the area you're trying to cover. Blend the edges seamlessly with your skin for a natural finish.
  6. Set with powder (optional): If you have oily skin or want to ensure that your concealer stays in place all day, set it with a translucent or skin-toned powder. Use a fluffy brush to lightly dust the powder over the concealer, focusing on the areas where you applied the product.
  7. Finish your makeup: After applying and setting your concealer, continue with your usual makeup routine — applying foundation, blush, and eye makeup.

Alternatively, here’s a great video tutorial on how to apply concealer:

Understanding Your Skin Type for the Perfect Concealer Match

Before you choose the best concealer, it's essential to know your skin type. Do you have oily skin, prone to breakouts? Or maybe your skin is dry and needs some extra hydration.

Whatever your skin type, there's a natural concealer out there for you! There are a ton of quizzes online these days that can help you identify your skin type, or simply walk into any makeup store and the sales reps should be able to help you figure it out.

The Power of Natural Ingredients

Natural and organic ingredients can offer countless benefits for your skin and overall health.

Here's a breakdown of the benefits of natural ingredients that are used in some of the concealers we recommend:

Vitamin C - This powerful antioxidant helps brighten the skin, even out skin tone, and reduce the appearance of dark spots. It also helps promote collagen production, which can improve skin elasticity and reduce the signs of aging.

Vitamin E - Vitamin E is another antioxidant that helps protect the skin from free radicals and environmental stressors. It also has moisturizing and soothing properties, making it an excellent ingredient for those with dry or sensitive skin.

Jojoba Oil - Closely resembling the natural oils in our skin, jojoba oil can help balance oil production and keep the skin moisturized without clogging pores. It also contains anti-inflammatory properties, which can help soothe irritated skin.

Shea Butter - Rich in fatty acids and vitamins, shea butter deeply nourishes and moisturizes the skin, making it an ideal ingredient for those with dry or sensitive skin. It also possesses anti-inflammatory and healing properties that can help soothe and repair the skin.

Coconut Oil - Coconut oil is not only moisturizing but also contains antimicrobial properties that can help keep the skin healthy and clear. It can reduce inflammation, soothe irritated skin, and aid in the healing process of acne and blemishes.

Aloe Vera - Aloe vera is known for its soothing and healing properties. It can help reduce inflammation, redness, and irritation, making it perfect for those with sensitive or acne-prone skin. Aloe vera also has moisturizing benefits, helping to keep the skin hydrated and healthy.

Green Tea Extract - Rich in antioxidants, green tea extract can help protect the skin from free radicals and environmental damage. It also has anti-inflammatory properties that can help soothe and calm irritated skin.

Sunflower Oil - Sunflower oil is rich in vitamins A, C, and E, and fatty acids that help nourish and protect the skin. It's also lightweight and easily absorbed, making it an excellent moisturizer for those with oily or combination skin.

By choosing concealers that incorporate these natural ingredients into their formulas, you not only get coverage, but can also nourish, protect, and improve your skin's overall health.

The 13 Best Natural Concealers for a Flawless Look

Editor's Choice

  1. Ilia True Skin Serum Concealer
    This lightweight, serum-infused concealer offers medium coverage and a satin finish, making it an excellent choice for hiding dark circles and fine lines. It's packed with vitamin C for a radiant, healthy-looking complexion.
    Ilia is a certified cruelty-free brand that focuses on sustainable packaging, incorporating recycled aluminum, glass components, and responsibly sourced paper.
  2. RMS Beauty "Un" Cover-Up
    This cult-favorite concealer provides lightweight, medium-to-full coverage with a natural, dewy finish. The coconut oil-based formula melts seamlessly into the skin, camouflaging imperfections while nourishing and hydrating.
    Price: $38
    RMS Beauty is a cruelty-free brand that uses eco-friendly packaging and emphasizes certified organic, raw, and food-grade ingredients.
  3. W3LL PEOPLE Bio Correct Concealer
    This high-performance, full-coverage liquid concealer boasts a blend of pomegranate, olive and sunflower seed oil that enrich your skin to provide a smooth, radiant finish that lasts all day.
    Price: $22
    Ethics: W3LL PEOPLE is EWG-verified, cruelty free, and is the first beauty company to utilize a Fair Trade Certifed™ Factory.

Best For Sensitive Skin

  1. Juice Beauty PHYTO-PIGMENTS Perfecting Concealer
    With a blend of organic jojoba oil, coconut oil, grape seed oil, vitamins, and minerals, this creamy buildable concealer provides full coverage and a natural finish, perfect for under eye or spot coverage.
    Price: $25
    Ethics: Juice Beauty is USDA certified organic, vegan, and cruelty-free. They prioritize eco-friendly packaging and have a strong commitment to sustainability, including sourcing ingredients from certified organic farms and using solar power for manufacturing.
  2. Ere Perez Arnica All-Cover Pot
    This gentle, full-coverage concealer is infused with arnica, a natural anti-inflammatory, making it perfect for sensitive skin and covering redness, blemishes, and dark circles.
    Price: $32
    Ethics: Ere Perez is non-gmo, predominantly vegan, certified carbon neutral, and cruelty-free. Their eco commitments include creating refillable products, recyclable ingredient packaging, replacing plastic with glass/aluminum, and supporting sustainable production of palm oil.
  3. Inika Organic Full Coverage Concealer
    This creamy, lightweight concealer is perfect for those with sensitive skin. It's infused with Vitamin E, sunflower seed oil, sweet almond oil, and shea butter that hydrate and soothe the skin while providing excellent coverage for dark circles and blemishes.
    Price: $35
    Ethics: Inika Organic is an Australian brand that claims 100% natural products that are completely free of synthetics. As the world’s first Certified Neutral makeup brand, they have won over 60 awards and 90% of their packaging is made from sustainable and reused materials.

Best for Oily Skin and Matte Finish

  1. Alima Pure Cream Concealer
    This creamy, full-coverage concealer is formulated with nourishing ingredients like avocado oil and shea butter to provide a smooth, flawless finish. The lightweight formula effortlessly melts into the skin, making it ideal for covering dark circles, redness, and imperfections.
    Price: $32
    Ethics: Alima Pure is the first color cosmetics company to become a Certified B Corporation, which sets the bar for sustainability. They’re also a member of 1% for the Planet and offsets 100% of their carbon emissions through Carbon Fund.
  2. Hynt Beauty Duet Perfecting Concealer
    This award-winning, full-coverage concealer is formulated with skin-loving ingredients like avocado oil, aloe vera, and cupuacu butter. It effortlessly covers dark circles, redness, and blemishes.
    Price: $30
    Ethics: Hynt Beauty’s ingredients are organic, animal cruelty-free, primarily vegan, and don’t include colorants or parabens.
  3. Lily Lolo Mineral Concealer
    This mineral-based, light-medium coverage concealer provides a natural, matte finish, making it perfect for oily skin. With natural ingredients with healing properties, it covers and controls breakouts with a matte finish.
    Price: $18
    Ethics: Lily Lolo mineral products are made with pure inert minerals and free of nano particles, talc, additives, harsh chemicals, parabens, gluten, bismuth oxychloride, fillers, and petroleum based chemicals.

Best for Hydration and Nourishment

  1. Dab Herb Petal Concealer
    This full-coverage multitasking concealer is made with certified organic ingredients and offers a natural finish with medium to heavy coverage, with anti-bacterial and anti-inflammatory properties.
    Price: $25
    Ethics: Dab Herb has a cult following due to its use of food-grade, certified organic, and vegan ingredients — dubbed “medicinal makeup” as one of the cleanest cosmetic brands popularized by Etsy.
  2. 100% Pure Fruit Pigmented Long Last Concealer
    This full-coverage, long-lasting concealer claims to be water, sweat, and oil-resistant for all day wear. Their ingredients are infused with rosehip seed oil, lavender, and chamomile to reduce scars and fight acne.
    Price: $28
    Ethics: All 100 Percent Pure formulas are biodegradable, their shipping boxes are recyclable, and their CA headquarters have recently been awarded the “Green Business Certification”.
  3. HAN Skincare Cosmetics Concealer
    This creamy, buildable concealer is perfect for those seeking medium-to-full coverage. The formula is enriched with nourishing ingredients like argan oil, green tea extract, and vitamin E to keep your skin hydrated and protected.
    Price: $20
    Ethics: Han Skincare Cosmetics partners with Greenspark to plant a tree in Nicaragua in partnership with Eden Reforestation Projects and rescue plastic from areas in Southeast Asia hit hardest by the plastic pollution crisis — for every full-size order you place.
  4. Jane Iredale Circle/Delete Concealer
    This dual-sided concealer features two shades for customizable coverage. The creamy formula is infused with nourishing ingredients like avocado oil, green tea extract, and vitamin A,C,D, and E to hydrate and protect the skin while softening the appearance of fine lines.
    Price: $36
    Ethics: Jane Iredale makeup is certified cruelty-free by PETA and Leaping Bunny, sensitivity tested, and certified by ECOCERT.

Tips for Choosing and Applying the Best Natural Concealer

Now that you have our list of the best natural concealers, it's essential to know how to choose the right one and apply it effectively. Here are some tips to help you achieve a flawless look:

Determine your skin type and choose a concealer that caters to your specific needs. For example, if you have oily skin, opt for a matte-finish concealer; if you have dry skin, go for a hydrating formula.

Choose a concealer that matches your skin tone. If you're in between shades, it's better to go slightly lighter, as it can be blended into your foundation more easily.

Apply your concealer after your foundation to avoid a cakey look. Use a small, precise brush or your fingertips to blend the product seamlessly into your skin.

Set your concealer with a translucent setting powder to prevent creasing and ensure a long-lasting finish.

Final Thoughts on the Best Natural Concealers

The key to achieving a flawless, natural look might ironically be — simple, natural ingredients on your face! We always say, less is more, but sometimes you just need a little something extra to give you the polished look and the confidence to take over the world.

With 13 fantastic options to choose from, you're sure to find the perfect match for your skin type and coverage needs. Remember to consider the ingredients and their skin benefits, as these natural concealers not only cover imperfections but also nourish and protect your skin.

Tag us @madewildr to let us know if you love or hate anything on our list. We want to hear from you!


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